Forms that belong to the business
Create and preview the fields your business needs, then publish a hosted or embedded form. Public forms stay unbranded, so customers see a straightforward way to contact the business.
FORM TRACKING
Turn form submissions into inquiries you can act on.
A form submission should arrive with enough context to be useful. Performance Local brings forms, submitted details and available source information into one inquiry inbox. Create a simple form for a business, embed it on a website, or connect a supported existing form while keeping the customer's experience free of Performance Local branding.
A new inquiry, with contextEXAMPLE INQUIRY
Website contact form
Oak & Elm Home Services
MESSAGE FROM YOUR CUSTOMER
“We’re looking for an estimate for our kitchen project. Could someone get in touch?”
ContactJordan M.
SourceGoogle Ads
Page visitedKitchen remodeling
Status Ready for follow-up
WHAT THIS MEANS FOR YOU
Know what someone asked for and where the inquiry came from.
Useful details in one inbox
Review answers alongside the form, business and submission time. Available attribution adds context to the inquiry, while clear contact details help the team decide what to do next.
A considered path to follow-up
Choose the collection settings and alerts that fit your team. Where a supported CRM connection is active, review the intended contact details and destination before handing an inquiry over.
HOW IT COMES TOGETHER
A routine you can follow.
01
Create or connect a form
Choose a new form or a supported connection for an existing website form.
02
Publish and check it
Install the form or tracking setup and submit a test inquiry to confirm it arrives correctly.
03
Organize the response
Review submitted details, available sources and the next action in your workspace.
BEFORE YOU GET STARTED
Good to know.
Will the form show Performance Local branding?
No. Public forms are designed to represent the business collecting the inquiry, without a Performance Local logo added to the form.
Can I keep my existing website form?
Supported existing forms can send successful submissions into the system. Compatibility depends on how the form works, so the installation should be checked with a test submission before relying on it.
Will every submission have an exact marketing source?
No. Source information depends on the installed tracking, browser behavior, consent and available campaign information. An unknown source remains unknown instead of being assigned to a channel without evidence.
Does connecting a CRM automatically send every lead?
The current supported handoff lets you review contact details and confirm the destination before sending. A connected account alone does not mean every submission is automatically synchronized.
Call & Form Tracking
Every call. Every form. A clearer picture of where your leads come from.
Keep your inquiries beside the work that helps you get found. Review conversations, see the source, and give your team the context to follow up.
Performance Local vs CallRail
Performance Local
$37per location
per month
3-location minimum · $111/month total
- Call + form tracking with attribution
- 1 tracking number per location
- 60 monthly call minutes per location
- Call transcripts, notes and dispositions
- Website form inquiries in one inbox
- GBP management, posts and ranking maps
- Client reporting in the same workspace
CallRail
A specialist platform for calls, texts and marketing attribution.
- Call tracking, recording and routing
- Transcripts and source attribution
- Form tracking on Lead Tracking Complete
- Plan-specific numbers and minutes
- Additional usage charges apply
Products, plan allowances and billing terms differ. Additional usage may cost extra. Compare current plans for the features your team needs.
BRING YOUR LOCAL GROWTH TOGETHERYour next chapter
Your next chapter
starts closer to home.
Explore a connected plan for your profiles, your leads, and the work behind them.